What Is Keyword Mapping? Keyword mapping is an SEO technique that involves tactically assigning target keywords to pages on your site. And documenting your decisions in a keyword map....
Editor’s note: In 2015, former Inflower Everett Sizemore presented at the Confluence and SMX, Milan conferences to share our agency’s process of developing audience personas and associated content strategies...
Editor’s note: This guide was originally published in 2014. It has been updated for accuracy and to reflect modern practices. When it comes to developing audience personas for a...
What Is an SEO Roadmap? An SEO roadmap is a document that formalizes a step-by-step plan to improve your website’s search engine performance. Complete with tasks, timelines, and assignees. ...
If you want to learn how to use Semrush for keyword research, you’re in the right place. In this tutorial, we’ll cover everything from topical and competitor keyword research,...