Making a website for a small business isn’t rocket science. In fact, it’s easier than you think. This guide will walk you through the process—step by step. 1. Choose...
The internet is a bustling hub of activity where millions of conversations, opinions, and content pieces are shared every second. Keeping a pulse on this vast information is not...
Entity SEO is a powerful approach that uses the concept of entities to boost search visibility and relevance. But what exactly is entity SEO? Entity SEO optimizes web content...
About the Author: Harry Clarkson-Bennett is Director of SEO at The Telegraph. In previous roles, he has led agency SEO teams, worked for a market-leading affiliate and lead generation...
Learn what canonical tag is used for, how it can be specified, which best practices you need to follow, and which common mistakes you should avoid. #seotips #seo #digitalmarketing...
A noindex meta tag is an HTML attribute that is used to instruct search engines not to include a particular webpage in their search results. This means that when...
Blog / Technical SEO / The Complete Canonical Tag Guide Struggling to manage duplicate content on your website? Canonical tags could be the solution you’re looking for. In this...
Blog / Niche SEO / Plumber SEO Guide: Proven Strategies for Plumbing Companies It’s challenging today to find a business that can thrive without active online promotion. Since SEO...
In this comprehensive guide, we’ll dive deep into why TikTok is worth your time—and how to use TikTok for business to supercharge your ROI: understanding TikTok’s culture, what TikTok...
TikTok’s growth has been nothing short of incredible. According to Guinness World Records, TikTok is officially the fastest platform to accumulate a billion active users. A third of adults...
Blog / Keywords & Content / Conducting a competitive keyword analysis for more (quality) traffic Competitive keyword analysis is a fundamental aspect of any SEO strategy. By both understanding...
Do you agree that having an online presence is important for your business? Standing out among millions of websites is essential for any business aiming to capture attention and...
Have you ever wondered how local businesses appear at the top of search results when looking for nearby services? The secret lies in effective local keyword research. Nowadays, when...
If you want to reign at the top of the search rankings in your industry, you need backlinks coming from relevant, trusted websites. This is because backlinks, which are...
Backlinks remain an important factor in determining your website’s authority and ranking. However, not all backlinks are created equal. While high-quality backlinks can significantly boost your site’s visibility, poor...
Your website almost certainly operates via a content management system (CMS). That’s a software platform for creating, managing, and publishing digital content. And there may come a time when...
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Learn how to use ecommerce analytics data to improve your customers’ shopping experience and boost sales. #seotips #seo #digitalmarketing #searchengineoptimization #seoexpert #seoservices #seomarketing #digitalmarketingtips #marketing #seotools #seoagency #seostrategy #contentmarketing...
What Is Keyword Mapping? Keyword mapping is an SEO technique that involves tactically assigning target keywords to pages on your site. And documenting your decisions in a keyword map....
The world of SEO (Search Engine Optimisation) is a dynamic ecosystem, constantly evolving to prioritise user experience and satisfaction. To stay competitive in today’s digital landscape, businesses need to...
What Is Ecommerce Analytics? Ecommerce analytics is the process of collecting, analyzing, and acting on website data from your online store. It helps you get smarter about your customers...
The world of SEO (Search Engine Optimisation) is a dynamic ecosystem, constantly evolving to prioritise user experience and satisfaction. To stay competitive in today’s digital landscape, businesses need to...
eCommerce is competitive – especially in organic search. The search landscape is ever-evolving, and we marketers must stay ever-agile to keep up with algorithms and consumer behaviour. One more...
What is Google My Business? Google My Business (GMB) is a free tool that business owners can use to manage their online presence across Google Search and Google Maps....